Sayhitomingu is an independent character design brand from Thailand, featuring original characters such as Sad Mingu, Angry Mingu, and Monmon, inspired personalities that express a mix of cuteness, moodiness, and honest emotions. Each character reflects small, relatable feelings in everyday life.

They create collectible items such as stickers, art prints, and small goods designed to bring comfort, a smile, and a sense of connection through simple but expressive character design.